Click2Claim from Asian Alliance Insurance

Pic-01Asian Alliance Insurance is pleased to announce the introduction of its “Click2Claim” Motor product that is expected to revolutionize motor insurance in the country. With a simple Click2Claim, Motor Customers will be able to intimate their claims to Asian Alliance, avoid any inconvenience associated with an accident, and promptly be informed of their claim settlement.

Asian Alliance Insurance is trailblazing a wave of innovation and technology that is expected to deliver widespread convenience to customers whilst improving processing speed and capacity that will set the platform for huge organizational efficiencies as the scope of business operations increases. Modern technology is enabling the delivery of simple and efficient solutions to customers and Click2Claim is one such product that is facilitated through the use of ever – growing smart phone usage.
Asian Alliance Motor customers will need to download the Click2Claim application on their smartphones that will be initiated when purchasing a motor policy, through a welcome call from Asian Alliance Insurance. The Application automatically opens into the Call Centre number of Asian Alliance Insurance for intimating an accident. After intimating the accident, the customer logs in on his phone with his details and is directed to five mandatory clicks or photographs that need to be made. These include the driver’s license, accident damage, a landmark nearby, photograph of driver and damage caused to the third party. On completing these Clicks, the customer sends these pictures to Asian Alliance Insurance, who will call back in minutes to confirm that they have the required details. The Customer is then requested to proceed on his journey and after on-line processing by the Motor Engineers of Asian Alliance Insurance, the value of the approved claim is informed via phone to the customer within minutes. On acceptance of same by customer, arrangements are made to collect the cheque on the following working day, alternatively, the customer will receive an SMS allowing him to collect cash from the nearest ATM. Click2Claim abbreviated as C2C, will be available from 7am to 7pm, for all 7 days of the week.
Speaking about this latest innovation Mr. Iftikar Ahamed, Managing Director of Asian Alliance Insurance said, “We have set our sights on trailblazing innovation with a view to providing our customers with unparalleled value and convenience and expect to break the sound barrier in motor insurance, with our Click2Claim product. We have a number of further initiatives in a similar vein that have been lined up that have the entire Asian Alliance Insurance team all excited and raring to go.”
Creating convenience and delivering innovation is nothing new at Asian Alliance Insurance where the company recently became the first insurer in the country to allow their customers to purchase motor insurance within 10 minutes via their novel ‘Drive Thru’, concept that is located at the flagship Ward Place office in Colombo 07. Customers only have to provide a copy of the vehicle registration and their national identity card via the Drive Thru to purchase insurance, avoiding any other hassles. The facility also caters to renewal of motor policies, even allowing the annual revenue license to be obtained at the same time, facilitated through “365 Day Insurance” that is open on holidays as well.
Asian Alliance Insurance is one of the fastest growing companies in the industry having posted outstanding top line growth recording Gross Written Premium of Rs 4.8Billion for 2014, which is a growth of 17% compared to the previous year with Life Premiums increasing 21% to record Rs 3.0Billion and General Insurance Premiums increasing 11% to Rs 1.7Billion. These growth rates are well above industry standards and confirm the success of the strategies that are being executed by the talented and dedicated team at Asian Alliance. The results for 2014 also saw Net Earned Premium growing by 28% to Rs 4.1Billion whilst Total Net Revenue increased by 44% to Rs 6.1Billion whilst Total Assets of Asian Alliance Insurance exceeded the Rs 10 Billion mark to stand at Rs 10.3 Billion.
Asian Alliance Insurance PLC is held by Softlogic Capital PLC and is part of the Softlogic Group, which is recognized as one of Sri Lanka’s most diversified and fastest-growing conglomerates, with interests in Healthcare, Retail, ICT, Leisure, Automobiles and Financial Services. Significant stakeholders in the company also include FMO and DEG that are rated ‘AAA’ Development Financial Institutions from the Netherlands and Germany respectively.